​Who I Am & Why I Do This

There was a time when I felt stuck and overwhelmed in my business unsure of what direction to take... I had ideas, but no clear direction. I knew I had something to offer, but I struggled to figure out how to bring it all together.

 

Once I created a simple, aligned approach, everything shifted... 

 

Now I help success-driven women entrepreneurs go from feeling overwhelmed and unsure to confidently packaging their expertise into a profitable offer so they can attract aligned clients, without second-guessing every step or wasting time on strategies that just don't work.

 

Even if you've been struggling to grow your business for years and haven't seen the results you hoped for, I believe there is a way forward.  

​

You don't necessarily need to do more.

​

You may simply need more clarity, alignment, and a strategy that makes sense for YOU.

 

Meet Joy Normand

As the Founder of the international organization and movement Becoming Fierce Female Entrepreneurs, Joy Normand has served thousands of women entrepreneurs in over seven countries since launching her business in 2017.

​

Through her workshops, conferences, programs, podcast, and speaking engagements, Joy has created transformational experiences designed to help women gain clarity, overcome obstacles, take action, and move closer to the businesses and lives they desire.

​

Joy is known for her positive spirit, engaging personality, and ability to connect with an audience. She doesn't simply speak to women—she creates an environment that encourages them to see what's possible and believe they can do it.

​

Her goal is simple:

To inspire women to stop playing small, get clear about what they want, and take purposeful action toward it.

​

​

The Joy Experience

Joy's speaking style is energetic, engaging, encouraging, and practical.

​

She brings a unique combination of business strategy, personal development, real-life experience, and heartfelt encouragement to every stage.

​

Her audiences don't just leave inspired—they leave with something to think about, act on, and apply.

​

Joy believes a great speaking experience should do more than motivate people for the moment.

​

It should move them...

Move them to think differently...

Move them to make a decision...

Move them to take action...

​

Move them toward the possibility of becoming the woman and entrepreneur they know they are capable of becoming.

​

 

A Few of Joy's Speaking Topics​

From Overwhelmed to Aligned: Getting Clear on What Your Business Really Needs

Learn how to move beyond the noise, simplify your focus, and identify the next right steps for your business.

​

There's Glory in Your Story: How to Discover Your Message and Communicate It Effectively

Your experiences, expertise, and perspective have value. Learn how to uncover the message within your story and communicate it in a way that connects with the people you are called to serve.

​

Lean Into Your SuperPower: How to Use Your Unique Gifts to Build a Business That Fits YOU

Stop trying to build your business according to someone else's blueprint. Discover how your unique gifts, talents, experience, and strengths can become the foundation for your business.

​

From Idea to Offer: How to Package Your Expertise Into Something People Want

You have knowledge, experience, and something valuable to offer—but how do you turn it into an offer your ideal clients understand, want, and are willing to invest in?

​

Moving Past Imposter Syndrome: Stop Second-Guessing Yourself and Start Showing Up

Learn how to recognize the thoughts and behaviors that keep you playing small and develop the confidence to show up, speak up, and take action.

​

The Cheat Code for Getting Out of the Planning Phase

Stop getting stuck in preparation mode. Learn five practical steps to move from thinking and planning to actually doing—with a FREE 90-Day Productivity Planner to help you put the strategy into action.

​

Unstuck & Unstoppable: How to Move Forward and Pursue Your Passion

Feeling stuck doesn't mean your dream is over. Discover how to identify what's holding you back, reconnect with what matters, and take your next step with confidence—with a FREE Empowerment eBook Journal.

​

You Were Beautifully Created to SOAR!

An empowering message designed to remind women that they don't have to become someone else to succeed. They can embrace who they were created to be, use what they already have, and confidently pursue what they desire.

​

 

Beyond The Stage 

Joy is also the Host of the Becoming Fierce Female Entrepreneurs Podcast, a show created to inform, inspire, and encourage women entrepreneurs to take action and achieve tangible results in their businesses.

 

Through her podcast, Joy continues the conversations she starts on stage—helping women entrepreneurs navigate the real-life challenges of building a business while pursuing their personal goals and dreams.

Her work doesn't stop when the event ends.

​

Joy believes the best inspiration is the kind that continues to move with you long after you've left the room.

​

 

​Crafty Girl Boss: Inspiration You Can Take With You

Joy is also the owner of Crafty Girl Boss, a creative resource brand designed to help women who are constantly pouring into everyone else find meaningful ways to pause, refocus, get encouraged, and keep moving toward the things that matter most.

​

Joy believes inspiration shouldn't end when the event is over.

​

Because women don't just need to be inspired—they need encouragement they can see, words they can revisit, and tools that help them keep moving forward.

​

Through Crafty Girl Boss, Joy creates inspirational books, journals, planners, greeting cards, t-shirts, artwork, and other motivational resources designed to help women pause, refocus, reconnect with what matters, and keep their goals and dreams in front of them.

​

Whether you're building a business, pursuing a personal dream, navigating a challenging season, or simply trying to stay encouraged while taking care of everyone else, Crafty Girl Boss offers resources designed to inspire you, remind you of who you are, and help you keep going.

​

Her creative work is an extension of the same message she brings to the stage:

​

Dig into the gifts, dreams, and passions inside of you, turn them into purposeful goals, and SOAR in the things you want most for yourself.

​​

Joy's Books & Resources

Joy has also authored and created a growing collection of books, journals, planners, and productivity resources designed to help women reflect, refocus, set meaningful goals, and take action.

 

Books & Empowerment Journals

• Fearless Reflections, Volume 1
  An Empowerment Journal for Busy Women Entrepreneurs

• Fearless Reflections, Volume 2
  Unstoppable Success Journal for Fierce Women Entrepreneurs

• Package Your SuperPower
  A QuickStart Guide to Building a Profitable Business and Achieving Your Entrepreneurial Dream

• Maximize Your SuperPower
  How to Use Your Unique Gifts and Talents to Build and Grow Your Business

 

Productivity & Goal-Setting Resources

• Unshakable Goals
  Embracing the 12 Habits of Daily Goal Setting Productivity Planner

• This Mess Is Blessed
  30-Day Organizing Journal

• You Got This
  Daily/Weekly Planner

• Dream BIGGER
  Vision-Setting & Goal-Reaching Productivity Planner

• Equipped to SOAR
  Goal-Reaching Productivity Planner

• Living My Blessed Year
  Productivity Planner

• My 90-Day Food Journal

​

Contributing Author

Joy is also a contributing author in the following book compilations:

​

• Coffee & Conversation: Warm Cups of Friendship, Laughter and Love

• Coffee & Conversation: Warm Cups of Self-Care

 

Equipping Women for Excellence

Everything Joy does—from speaking and coaching to podcasting, writing, and creating resources—is connected by one purpose:

​

Equipping YOU for Excellence.

​

She believes women already possess gifts, experiences, ideas, and dreams that can make an impact.

 

Sometimes, they simply need someone to help them see it.

 

Someone to help them get clear.

 

Someone to remind them that they are capable.

 

And sometimes, they need a practical tool, a fresh perspective, or a little encouragement to take that next step.

 

That's where Joy comes in.

​

​Ready to Bring Joy to Your Stage?

Whether you're planning a women's conference, entrepreneur event, leadership program, workshop, retreat, or virtual experience, Joy brings an energetic combination of strategy, encouragement, inspiration, and practical tools designed to move women from inspiration to action.

 

If you're looking for a speaker who will not only energize your audience but equip them to do something with what they've heard, Joy would love to be part of your next event.

 

Let's create an experience your audience will remember—and act on.

​

Contact Joy Today

​

If you're ready to grow your business with Passion, Purpose, and Power, discover how Joy can help you gain clarity, package your expertise, and create an offer that attracts your aligned clients.

​

Let's Work Together!